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7 Reasons Behind Website Traffic Surge

There are several different reasons why a website would experience a traffic surge. Most of the time this traffic surge does not last though. However, you’ll always notice some visits trickling in even after the traffic surge has ended. The reason for this is your website may be bookmarked, shared or linked if it became popular and if search engines like Google have more pages indexed, it’ll send visitors regularly as well.

The following list is a compilation of 10 reasons how your website may experience fifteen minutes of fame.

  1. Possibly the number one reason that your website would have an immediate traffic surge is as a result of a particular article or blog post becoming favorable by sites such as digg and reddit. This is called the digg effect and this usually lasts a few days but then del.icio.us and other similar sites start to send traffic as well.
  2. Your website ranking may have increased by search engines like google. When this happens, normally your website gets moved up on result pages for keywords relative to your website. Also check to see how many pages google has indexed on your website by typing site:www.yourwebsite.com
  3. If your website is new like less than a year, search engines like google starts to crawl your pages as soon as it finds out about it. If you check your logs for Googlebot, you’ll probably notice hundreds and if your website is big maybe even thousands of hits coming from it.
  4. You’ve purchased an advertisement at a high traffic site and it’s bringing in users.
  5. If your website has a special deal and offers something free such as an iPhone or an Xbox then you can expect a big traffic surge.
  6. Submitting an expensive press release related to your company’s new product. Some PR companies charge a lot of money but sometimes it’s worth going through them as their distribution reaches out to all corners of the Internet.
  7. It’s a miracle.

There are many other reasons but the above are some of the more common ways a website boosts it’s traffic.

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